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Childhood nostalgia food7/21/2023 ![]() ![]() 2022 promises to keep the trend of playful, new nostalgia going strong. While nostalgia typically has been sought-after for its historical accuracy, consumers are now willing to overlook that accuracy in favor of novelty and playfulness. When you view Newstalgia pizza boxes through your phone’s screen, you can play an augmented reality Pac-Man game. Consumers can use their smartphones to relive their childhood experiences of visiting these restaurants and playing arcade games. Restaurants are also bringing back some favorites and tapping into the gold mine that our pleasant memories offer.įor example, Pizza Hut launched an entire nostalgia campaign called “Newstalgia.” It’s all about bringing back the old while balancing it with the new. Grocery store shelves aren’t the only places you can find examples of this new food-nostalgia campaign. More than Just What You Find at the Store Many sectors and manufacturers are tapping into this opportunity to offer nostalgia with every bite and gulp. Research shows that people are willing to pay a premium price for nostalgic food and drink items. Chameleon Cold-Brew Gingersnap Organic Oat Milk Latte.Kool-Aid Retro Jammers Rock-A-Dile Red drinks.Campbell’s Spaghetti-O’s pasta in repackaged, retro cans.Post Birthday Cake Pebbles sweetened rice cereal.Yoplait limited-edition throwback flavors like Gushers and Skittles.Yoplait Starburst Cherry Chew Flavored Yogurt. ![]() General Mills Golden Grahams Retro Recipe Cereal.Some of the discontinued food and beverage items that are making a noteworthy reappearance include: Related: New Nostalgia and Multicultural Everything for Food and Bev in 2022 Enjoyment that matches their original experience. ![]() Regardless of their age, consumers are looking for some key features in products that “take them back” to years gone by. Food brands are focusing on these age groups to harness the power of a nostalgia boom to connect with a wide demographic. Combined with the 76% of people ages 22-55 who feel the same way, there are a ton of people who are interested in nostalgic experiences. In fact, 70% of people over the age of 65 love things that remind them of their past. That is not to say that other generations aren’t looking back, however. More than any other current group, they are looking back to their childhood as a happier time full of fun, stability, and comfort. This isn’t really a surprise, considering millennials who grew up during the 1990s haven’t had the smoothest introduction into adulthood. Nostalgia is booming in the food and beverage industry, from grocery store shelves to the culinary world to restaurant menus. Reminiscing about the past is something that often brings a smile to our faces, and being able to eat some nostalgic foods is certainly no exception. This is true whether it’s a food, a certain smell, or a specific toy they had when they were younger. Below, we have compiled a list of '90s nostalgia food that either got prohibited or canceled, with few still selling in the shops today.Many people appreciate nostalgic items that can take them back to their childhood, if only for a few moments. 01 of 34 Pecan Party Cheese Ball The Spruce Throw a retro twist into your next shindig with a pecan cheese ball. However, Kinder Eggs weren't the only deliciousness that got banned or discontinued. Yes, we are pointing the finger at you, Kinder Surprise eggs.Ĭan you believe that smuggling chocolate eggs to the US would get you in legal trouble, and if caught, you could be fined up to $2,500? Well, that's one way to become a criminal. Nevertheless, many '90s snacks were discontinued or even banned and flagged as a choking hazard for children. Whether our favorite childhood snacks were relatively healthy is under question however, undoubtedly, '90s foods were not as "infested" with GMOs as the foods are now. However, compared to what the youngsters are filling their bellies with today, we still had it pretty good in our school years. With many of you nineties babies turning 30 soon, you’d better get them veggies in your diet, because your gut health is not the same as it was in your teens. ![]()
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